SINGAPORE, KOMPAS.com - Harley-Davidson Motor Companyinaugurated the new headquarters in Singapore as the operationalcommand of the Asia-Pacific region because the region is considereda very good market potential, including Indonesia. Evidence of the seriousness of the Milwaukee motorcycle manufacturer from working on his new market, on his new headquarters there is division sales,marketing, development and other dealers.
"This office is a strength as well as evidence of weapons of Harley-Davidson (HD) in the Asia-Pacific and introduce the ideology ofthe brand closer to consumers here. We want to sit in a better positionto support consumers in this area," said Matt Levatich, President andChief Operating Officer of Harley-Davidson Motor Company, asreported by Motorcyclenews.
HD ambition to create new markets while expanding into new areas,because it predicted sales moge shot 40 percent outside the U.S.. Lastyear alone, the contribution of retail sales outside the U.S. recorded35.5 percent of the total, even the Asia-Pacific region accounted for 9.4percent.
HD ambition to create new markets while expanding into new areas,because it predicted sales moge shot 40 percent outside the U.S.. Lastyear alone, the contribution of retail sales outside the U.S. recorded35.5 percent of the total, even the Asia-Pacific region accounted for 9.4percent.
. Dave Foley, Vice President and Managing Director of Harley-DavidsonAsia Pacific added, the presence of HD in this area is not new news.Since 1912, HD has been selling the unit as a whole (completely builtup) to Japan. Even Australia is most consistent with a sales networkthat never closed since it was first operated in 1918.
"We have a rich history in this region and with the new relationship. This will help the long journey once more and get closer to consumers,making their dreams come true," added Foley
"We have a rich history in this region and with the new relationship. This will help the long journey once more and get closer to consumers,making their dreams come true," added Foley
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